EU Athletes is proud to announce its recently concluded cooperation agreement with Johan Cruyff Institute, a recognized institution educating athletes, sport and business professional to become leaders in Sport Management. Johan Cruyff Institute will offer EU Athletes’ members special conditions to access its academic training in Sport Management, Sport Marketing and Sponsorship, Football Business and Coaching as a result of the agreement signed between the two entities.
“I believe our cooperation will have a direct and positive effect on many athletes that we represent, by expanding their future opportunities and therefore improving their well-being.” – said Paulina Tomczyk, the General Secretary at EU Athletes. “For EU Athletes and for our members, education, personal development and dual career opportunities for athletes are key priorities. This partnership will facilitate and promote our member athletes’ participation in the wide range of programs that Johan Cruyff Institute offers,” she added. “It is essential that athletes gain knowledge, develop interests and skills, and explore their identity outside of the game. I believe our cooperation will have a direct and positive effect on many athletes that we represent, by expanding their future opportunities and therefore improving their well-being.”